Agenda

Climate Communications Support Workshop — Asheville

Plenary Session (Open invitation to all at facility and local partners)


10:00 – 10:05 Welcome and Overview
  • Introduction, goals and objectives
Katy Vincent
10:05 – 10:15 Importance of Climate Science Communications at NCEI Tom Karl
10:15 – 10:20 Summary of Internal NCEI Needs Katy Vincent
10:20 – 11:40 Climate Communications and Engaging with the Media
  • Effective climate messages and communications strategies
  • Media Interviews – preparing for different types of media
  • Crafting your messages
  • Working with a Journalist – What are their expectations?
  • Needs assessment from the journalists’ perspective: An overview of the ecology of news media
Susan Hassol
Daniel Glick
11:40 – 11:50 Questions and Answer  
11:50 – 12:00 Communications Resources Available to You
  • Jenny Dissen